Such fashion industry event as fashion week is a great promotion
opportunity for
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latest trends such events are held throughout the world,
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the most notable are the ones held in the centers of world fashion
– New York, Paris, Milan and London. The goal of fashion week is
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just to demonstrate what is in fashion,
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the audience for the approaching trend. Therefore fashion weeks are
held in advance every six months and buyers with mass media are
given information on fashion in the coming season. New York is
always the first in the schedule with London following it and
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bracelet Milan, while Paris completes the list. The fashion
week in London this year was the tribute to the recently deceased
fashion designer McQueen. One
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of the most spectacular shows was arranged by Burberry with the
help of digital innovation effects. The show was streamed live on
the Internet. There is a trend of bigger popularity of such shows
all over the world with extended reflection in mass media.
Microblogging seems to be very popular in fashion and there is no
need any longer to
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from central channels. Any person is able to make it. This new
trend was especially strong in the context of current fashion week
in New York
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cocktail. Real time media were able to give a review of
everything happening on the catwalk and anywhere else. About 50% of
all those who came to Fashion week used Twitter and discussed all
events online. The coverage of the events in 53 % of the cases was
via unofficial sources, such as blogs. The news were published and
republished, pictures were sent and linked. All this had a great
impact upon
monster energy
pas cher the event. It is also noted that many non-professional
reviews are rather interesting and not worse than reviews of
professional fashion experts.
